Building A Business Around The The Major Search Engines
By Erina Array
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You might have heard that Google recently made some changes to their search engine algorithm. So what changes occurred and how do they affect marketers? The algorithm change was put into effect to boost the quality of Google's search results. They were going after websites with low quality content.
According to Google, about 11 percent of internet sites were affected. The more noticeable sites affected include article base and ezinearticles. This change was put into effect to deliver improved search results for users. This recent leaves marketers wondering if it is still possible to make money with article marketing.
Is this the end of article directories?
There are quite a few internet marketers that fear that this is the end of the article directory business format. Many fear that this is the end of Article Marketing, ezinearticles and article directories in general. While the algorithm change is a hefty one, it does not automatically mean we're approaching the end of times.
As a company you must be ready to adopt whatever obstacles come your way. This is not the change of article directories. Quite the contrary, it is a push towards better quality, an evolution of sorts. Some of the most known article directories have already started to make the necessary changes to reduce the damage caused by the recent changes. With that being said, article networks such as ezarticlelink and article ranks will continue to bring in results because they focus on quality content. After all is said and done make sure that you look for that article ranks review, or article marketing course review to be certain that it indeed adheres to the new Google algorithm.
So what is there to learn from all of this?
Business is about variety. Never place all of your eggs in one basket. Changes are imminent in the business world, be ready for anything. Try and make many sources of income just in case one of them dries up. With that said, the recent Google change is not as drastic as some are making it out to be. Apply the mandatory changes and continue with your type of business.
To avoid some trouble down the road, try and adhere to guidelines set forth by the major search engines. While this may require more work on your part, it sets up a good foundation for your business.
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